December 2002


Features


MarkeTrak VI: Factors Impacting Consumer Choice of Dispenser & Hearing Aid Brand; Use of ALDs & Computers
  by Sergei Kochkin, PhD
  What factors are involved when a potential client is trying to choose where to seek help for his/her hearing problem? How are ALDs and computers being used by consumers? These answers and more are offered in this latest study of 3,000 hearing instrument users.
An Ear Impression Technique That Works
  by Chester Pirzanski, BSc, & Brenda Berge, AuD
  An often-heard audiological axiom is “A good fitting begins with the impression-taking process.” The use of more viscous impression materials, long canal lengths, and open-jaw impressions are critical in producing impressions that work. Case studies and perspectives reveal why.
Change Yourself, Change the Industry
  by Brian Taylor, MA, & Von Hansen
  If hearing care professionals are serious about reaching the 80% of consumers who have a significant hearing loss and who choose to do nothing about it, then there needs to be a counseling strategy by professionals that involves both genuine curiosity and courage.
A Solution for Telephone Use with a Telecoil
  by Mark J. Sanford, MS
  Cell phone interference with hearing aids remains problematic. However, while the telecom industry works out these problems, there are current devices that can help patients use cell phones—and, importantly, other listening devices—through the use of a telecoil.
A New Computer/CD-Based Hearing Screening Test
  by James M. O'Day, AuD
  Virtually everyone agrees that hearing screening tests are underutilized by professional referral sources (eg, family doctors). A new CD/computer-based screener is designed to make hearing screening more accessible, thereby increasing professional referrals
Grad Students Gain Lofty Insights at Audiology Summer Camp
  Events and information from the fifth annual Audiology Summer Camp sponsored by Oticon.
Tech Focus: CIC Hearing Instruments
  The latest in completely-in-the-canal hearing instrument technologies.


Departments

Staff Standpoint
  Looking Forward to 2003
News
Industry Insider
Product Showcase
Information Please
Industry Personalities

MEDIA CENTER

Interactive Media
Resources
Classifieds
Calendar
Consumer Resources
Media Kit
Advertiser Index
EAB
Reprints
Submit an Article

ADDITIONAL ONLINE RESOURCES

Allied Healthcare
Medical Education
24X7mag
Clinical Lab Products (CLP)
Orthodontic Products
The Hearing Industry Resource
Rehab Management
Physical Therapy Products
Plastic Surgery Practice
Imaging Economics
RT Magazine
Sleep Review
medCME
Practice Growth
Practice Builders
powered by:
Copyright © 2009 Ascend Media LLC | The Hearing Industry Resource | All Rights Reserved.
Privacy Policy | Terms of Service