Phonak, Stäfa, Switzerland, with US headquarters in Warrenville, Ill, has been awarded the “red dot” at this year’s red dot product design awards for the design and innovation of its Audéo MINI hearing system.
The device disappears behind the ear and automatically adapts to changing hearing situations. The integrated directional microphones focus on the speech source and reduce surrounding noise, providing excellent understanding even in challenging conversation situations, says the company.
"We feel honored to be awarded with the prestigious red dot product design award," said Alexander Zschokke, Group VP, marketing. "It has always been our goal to combine innovative features, highest quality, and an attractive design in our products. The fact that one of our latest product innovations, Audéo MINI has been acknowledged by the high-ranking awards jury confirms the validity and relevance of this approach."
The product was selected by an international jury of 30 design experts among 4,252 submitted products from 57 different countries, says the company. The official prize ceremony will take place on July 5, 2010 in Essen, Germany.
More than 12,000 submissions from more than 60 countries were submitted for the competition. Awards are given in the categories of product design, communication design, and design concept. The award-winning products are displayed in the red dot design museum.
Phonak, a member of the Sonova Group, has developed, produced, and globally distributed state-of-the-art hearing systems and wireless devices for more than 60 years. The company offers a range of digital hearing instruments, and complementary wireless communication systems.
[Source: Phonak]
