Rayovac® announced that its hearing aid battery packaging was honored by the World Packaging Organisation (WPO), earning the WorldStar Package Award for its innovative hearing aid battery package design.
Rayovac, in collaboration with Plastic Ingenuity, reinvented its hearing aid battery package, reportedly to address the unmet need of the millions of people living with hearing loss. The 2018 packaging innovation includes: longer tabs* designed for “easier handling,” a ratcheting dial design that is designed to allow consumers to remove one battery at a time, and a recloseable dial for secure storage.
The WorldStar Package Award is an international achievement given to packages superior in design and technology to others within its category across the globe. Rayovac was titled a 2018 Ameristar Package Award holder, qualifying the hearing aid battery package for the global recognition from WPO.
The winners of the 2019 WorldStar Awards will be recognized during the Awards Presentations and Gala Dinner to be held in Prague, Czech Republic on May 15, 2019.
*vs. Rayovac® previous design