Big changes are happening in hearing healthcare and EarQ, Syracuse, NY, is positioning itself to be at the forefront, reports the company. In addition to redefining its next-level solutions for independent practices, EarQ has brought on industry-experts Ron Gleitman, PhD, as vice president of sales and practice development and Catherine Richardson, MA, as outside national sales director.
EarQ is expanding its staff—leadership and beyond—to offer more value to its members. According to EarQ, the company is expected to grow by 50% in 2017. EarQ has also redefined its programs that connect more patients to the independent practice.
“Hearing care providers are facing a lot of new challenges, but we have been prepared for these changes and we are facing them head-on,” says Andrew Hebert, senior vice president of EarQ. “With their industry knowledge and commitment to the independent practice, Catherine and Ron offer even more value to EarQ members.”
Richardson comes to EarQ with a wealth of experience in hearing healthcare and is familiar with the needs and challenges of today’s practice owners. She holds a master’s in audiology from Louisiana State University Health Sciences Center, worked as an area sales director for Widex USA, and later owned her own practice.
Gleitman earned his doctorate of philosophy in audiology from Purdue University in 1992. He has worked in clinical settings, owned his own practice, taught at universities, and worked with major brands in hearing care. For the past 6 years, he served as vice president of development at Signia/Siemens Hearing Instruments Inc, in Piscataway, NJ. Throughout his career, he has been invested in private practice audiology and building businesses.
“If practices continue to do right by the patient and maintain the right business model, they will shine in this competitive landscape,” said Gleitman. “EarQ has the programs in place that will help hearing healthcare professionals become better business owners and I look forward to enhancing them in my new role.”
In addition to a new account support structure that generates an average of 36 new patients per year, EarQ members have access to an advanced digital strategy, an interactive business resource center, and an exclusive partnership with the NFL Players Association. These programs help practice owners manage their businesses and reach more patients while remaining independent.
For more information about EarQ and its programs, contact (866) 432-7500.